< p > Hu Run Research Institute yesterday provided the 2013 < a href= "//m.pmae.cn/news/index_c.asp" > Hurun brand list < /a >, which shows that the 200 most valuable Chinese brands are listed on the list, mobile, ICBC and China Construction Bank ranked the top three in the brand list.

There are 9 brands in Fujian, ranking sixth in the country: Xingye Bank, Anta, Pien Tze, Yong Hui, seven wolves, nine herd kings, Daly, XTEP, and silver heron.

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< p > < strong > Min 9 enterprises enter the 2013 Hurun brand list < /strong > /p >

< < p > < strong > > 6 private enterprises such as Anta, Yong Hui and seven wolves were listed on the list < /strong > < /p >

Yesterday, the Hurun Research Institute released the "2013 Hurun brand list" and the 200 most valuable Chinese brands. This year, a total of 9 brands based in Fujian ranked in the list, ranking sixth in the number of cities and towns in the country.

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This is the first time that Hurun has expanded its list of brands to 200 this year, more than doubled from last year, but the sum of brand value increased by 11% compared to last year, to 28090 billion yuan. P

Among them, the total value of the top 10 brands accounted for nearly half of the total list.

The top 200 has a threshold of 1 billion 200 million yuan, but the top 100 threshold is 300 million yuan higher than last year, reaching 3 billion 800 million yuan, the highest in previous years.

Among the 200 most valuable Chinese brands, the number of private brands exceeds the number of state-owned brands, reaching 98, 94 state-owned brands and 8 foreign controlled Chinese brands.

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P > P reporter learned from the list that among the 9 brands listed this year, private enterprises occupy 6 seats, and Anta is ranked first in the list of Fujian private brands with 4 billion yuan of brand value, and the other brands are Yonghui, a href= "//m.pmae.cn/news/ index_x.asp" > seven wolves < /a >, nine shepherd, Daly food, and XTEP, respectively. The brand value is respectively 2 billion 700 million yuan, 2 billion yuan, 1 billion 900 million yuan, 1 billion 400 million yuan, 1 billion 400 million yuan and 1 billion 400 million yuan respectively.

At the same time, there are two state-owned brands of Xingye Bank and Pien Zai, and the foreign brand heron, and the value of the 3 brands are 15 billion yuan, 3 billion 300 million yuan and 1 billion 300 million yuan respectively.

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< p > the list shows that China Mobile's brand value of 251 billion yuan replaces the top list of the most valuable Chinese brands, and its brand value is 9% lower than that of last year.

ICBC and Construction Bank continued to maintain second or third place.

In the private sector, Baidu replaces the most valuable Chinese private brand with 106 billion yuan, but its brand value has shrunk by 28% over last year.

Tencent QQ maintained its status as a runner up of the private brand with a brand value of 88 billion yuan, and its brand value increased by 9% over last year.

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Less than P, it is striking that Ma is the only one who has created three brands on the Hurun brand list. The top brands are Taobao, Tmall and Alipay.

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< p > Hu Run said: "the rise of Chinese brand value is slower than I originally imagined, but I feel that the enterprise investment in brand is much larger than before, especially in the application of new media, there are many innovations."

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< p > < strong > part of foreign trade Fujian enterprises increased significantly less than /strong > /p >

< p > reporters learned from the provincial foreign trade and Economic Cooperation Department yesterday that Fujian Province imported and exported 517 billion 840 million yuan in the first half of this year, an increase of 17.3% over the same period last year.

Among them, exports of 323 billion yuan, an increase of 18.5%, better than the national average.

Reporters also learned that some export enterprises in order to maintain the operation of enterprises, knowing that orders can not earn money to earn.

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< p > the EU, the United States, ASEAN, Japan and Hongkong are the five largest traditional export markets in Fujian. In the first half of this year, Fujian exported 34 billion 290 million US dollars to the five big markets, an increase of 20.3%.

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< p > which will increase the market for ASEAN and Hongkong better.

In the first half of the year, exports to the ASEAN and Hongkong regions were higher than the average, but exports to Europe and the United States were lower than the average, only 13% and 5.6% to the EU and the United States, and 5.9% for Japan's exports.

In addition to Europe and Japan's consumption constraints after the debt crisis in Europe and America, the upgrading of Japanese toy standards this year also affected exports to Japan.

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Mr. P, who is doing export business of bamboo and wood products, told reporters that the survival pressure of export enterprises is relatively large. No matter how low the price the buyers are, some people are willing to take orders. Therefore, many enterprises take the loss orders, which is a helpless move for survival. Enterprises hope to maintain factory operation and retain staff so that they can start when ordered.

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< p > Fujian province < a href= "//m.pmae.cn/news/index_s.asp" > textile and garment > /a > export base chamber of Commerce responsible person also said that although the growth of enterprise orders, but the overall state is to increase production, not increase income, profit is very thin.

Chen general manager of a chemical fiber and textile enterprise in Quanzhou said that the company's orders increased by 10% this year, but the profit margins were smaller, down 20% compared with the same period last year. The profit margins have been compressed under the pressure of rising costs and continued appreciation of the renminbi.

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