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Multiple Platforms Interact With Shoes And Clothing Enterprises To Power Businesses

2013/11/19 20:49:00 30

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Shoes And Clothing Enterprises Electricity Suppliers Shoes Enterprises

< < a > href= > http://sjfzxm.com/news/index_x.asp > brand > /a > power business has achieved remarkable results. Among them, camels are represented. This year, they are leading the market by 380 million, taking the outdoors, male a target= "_blank" href= "http://m.pmae.cn/" > shoes "/a" and "women shoes" 3 industry category first, which has never been seen in the history of double eleven. Gloria, as a representative of traditional women's clothing, has been growing rapidly. 
Less than P, this year's double 10 push O2O, which makes the traditional brand advantages more prominent, and the double eleven single brand needs hundreds of millions of stocking, which makes the brand look inadequate. If it is not allowed, the double eleven can not digest the inventory, and the brand will face the risk of being overwhelmed by huge inventory. This is why double eleven makes more hypertension in the Amoy brand. Lu Zhenwang, an electricity supplier observer, said on micro-blog that Amoy brands had no doubt about the decline of double eleven this year. 
 so what is the situation of the favored brand's power supplier? Camel Wan King Kong believes that after several years of competition, the pattern of the electricity supplier has basically been established. After that, the traditional brand can catch up with at least 2 years. But at the same time, he also believes that the line is still the mainstream. However, with the development of the online shopping habits of the younger generation, it is hard to say that the camel should take a step forward and embrace the changes. 
Zhong Tao, a senior electricity supplier observer, agrees that the ten year of the online year is actually the watershed of traditional brands in 2014 years. P Like UNIQLO this year, after observing the Internet for three to four years, this year, we embrace it actively, and do double eleven under the way of online and offline. Gloria Liu Shichao precise analysis, electricity providers every four months equal to the traditional industry year. 
 Huang Zirong, Secretary General of the Guangdong Internet business association, said that Guangdong's businesses may be the largest in the country. The most advantageous position in Guangdong is the supply chain, especially the current trend < a target= "_blank" href= "http://m.pmae.cn/" > clothing < /a > enterprises, whether camel or Gloria, are doing well in traditional fields. Now there are many traditional enterprises with electricity supplier phobia, with camels and Gloria's successful sharing, so that they can see that there are actually amazing success stories, which is more important than data and ranking. 
 to attack by the brand name, the traditional enterprises are big and inflexible, unable to put up shelves to do social fans marketing. Luo Tuowan thought that this is one-sided imagination. Camels have been playing online games through the Internet last year to let customers play very well. This year, two eleven camels invited the spokesperson Han Han to shine out the daughter's sprouting photo, rushing headlong into the hot headlines, adding a lot of attention to camels. Porsche and champion Racer delivery all occupied the social hot topics of various media. 
"P > Sina business products general manager Cheng Yu said: micro-blog itself is a very natural marketing platform, we have done a comprehensive business and user level with Ali to open up, to build a fan service platform. The topic is a very interesting phenomenon. It plays a very important role in the communication and user efficiency of sina micro-blog similar to twitter. For example, we can see that there are many topics related to double eleven in the tenth decade period. There are a lot of discussions among users in these topics. All these discussions are based on the users of Tmall merchants, and at the same time, it brings precise marketing.