< p > from November 23rd to 24th, the annual < a href= "http://m.pmae.cn/news/index_c.asp" > Home Textile > /a > industry event -- the 2013 China Home Textile Conference and the five four session of the Chinese home textile association held in Beijing. Wang Tiankai, President of China Federation of textile industry, He Yanli, inspector of Industrial Coordination Division of the national development and Reform Commission, Wang Wei, deputy director of the Ministry of consumer goods industry, Ministry of industry and information technology, Zhang Li, vice president of China Textile Industry Federation, and Cao Xuejun, deputy director of the textile industry department of the Ministry of consumer goods and industry, Ministry of industry and information. At the meeting, there were more than 300 guests and representatives from the vice president, executive director, director, local textile association and home textile industry cluster leader of China Textile Association. < /p >
< p > 2013 China < a href= "http://m.pmae.cn/news/index_z.asp" > Home Textile Conference < /a > and the four session of the five session of the Chinese home textile association takes the theme of "new life of new home textiles" as the theme. It mainly refers to the difficulties encountered in the operation of the industry, and invites relevant leaders and specialists to provide rich market policy information and industry development trends for participants, and promote healthy and rapid development of the industry. < /p >
< p > < strong > thematic report highlights the upstream and downstream linkage < /strong > < /p >
< p > on the 23 five morning of the four session of the Council, the home textile industry leaders of the upstream and downstream industries made a keynote report, aiming at promoting the linkage between the upstream and downstream industries of the textile industry chain, and introducing new models and strategies that conform to the development needs, delineate the blueprint for development and promote the progress of the industry. Wang Yao, vice president of China Federation of Commerce, chairman of the China Cotton Textile Industry Association, chairman of the China Chemical Fiber Industry Association, and President Xiaoping of the China Chemical Fiber Industry Association, respectively brought the latest development trends of retail, cotton spinning and chemical fiber industry to the participants, and enlightened the new ideas of product development and market development. Yang Zhaohua, President of China Household Textile Industry Association, made a report on the work of the Council, and analyzed the current situation and Countermeasures of the home textile industry. On the four session of the five Council, some directors, executive directors and vice presidents were also adjusted. < /p >
The report entitled < p > a href= "http://m.pmae.cn/pioneer/" > Yang Zhaohua < /a > is the current situation and our task. It mainly includes three aspects: the mid term evaluation report of the "12th Five-Year plan" of the home textile industry; the current industry situation analysis; the development direction of "butterfly change new life of new home textiles". Yang Zhaohua pointed out that, in the medium term, our target has been well completed, the industry scale index has been completed well, the technological level and innovation ability have been greatly improved, the construction of our own brand has been accelerated, and the sustainable development has been completed on schedule. At the same time, we also find that there are some shortcomings: the new channel construction is ineffective, there is still much room for improvement in innovation, international cooperation needs to be further strengthened, and there are still some deficiencies in the public service platform. Therefore, we put forward eight key points and directions in the future, and put forward the development direction of "butterfly change and new home textile new life". Yang Zhaohua suggested that the home textile industry should adapt itself to the needs of building a powerful country in the past ten years, create new competitive advantages, and continuously develop and produce high-quality products, so as to contribute to meeting the new expectations of people of all nationalities throughout the country to live a better life. < /p >
< p > < strong > parallel meeting to discuss the hot topics of the industry < /strong > < /p >
< p > this China Home Textile Conference was held at the close of the party in the third Plenary Session of the 18th CPC Central Committee. It has very important strategic significance for China's home textile industry to start a new situation in the new situation. On the afternoon of 23, the national development and Reform Commission invited the leaders of the national development and Reform Commission to make a profound analysis of the spirit of the third plenary session and the domestic and foreign economic situation in 2014. The invited senior management experts made a programmatic speech on the enterprise strategy and how to deal with the change of the competitive environment. < span lang= "EN-US" style= "line-height: 150%; font-family:" Microsoft black, "sans-serif"; color: #555555; font-size: 10.5pt; "#555555"; "
< p > November 11, 2013, the world's largest online shopping carnival, Tmall mall double 11 battle fruit brilliant, single day 35 billion achievements create online shopping myth. Among the top ten brands, the home textile industry sits on two seats, especially the strong home textile brands, such as rolls, fuanna and mercury, which are performing well online. They quickly become the top three suppliers of home textiles, demonstrating the strength of the brand and the power of double line integration. Home textile business operators also attracted the attention of many investment institutions and domestic and foreign retail authorities because of the double 11 online shopping carnival. On the morning of the morning of November 24th, the home textile industry association invited the home textile industry, the electricity supplier industry and the Internet industry to discuss the strategic transformation, upgrading and development of the home textile industry. < /p >
< p > the quality problem of home textiles has attracted more and more attention from all walks of life. The quality of products has become a bottleneck for the healthy development of home textile industry. The quality parallel meeting of No. 24, with the theme of "strengthening supply chain management, standardizing the market with quality", promotes the healthy operation of the industry from the strategic height of promoting the healthy development of the home textile industry. In the parallel meeting, experts invited the Consumer Protection Bureau of the State Administration for Industry and commerce to interpret the consumer product market supervision policy. Experts from the national textile quality inspection center made a speech on the control of the quality of home textile products. The leading enterprise Roley textile representative represented home textile enterprises, and gave guidance speech on "strengthening industrial chain management and improving product quality". < /p >
< p > 2013, as China's < a href= "http://m.pmae.cn/news/index_cj.asp" > economic structure < /a > adjustment deepened, the operation of home textile industry showed the weakness of external demand and slowing domestic demand, and some enterprises encountered bottlenecks in their development. In order to better adapt to the current development of the industry, home textile enterprises began to pay attention to "internal strength" training, and made many changes in product design and development, production management, personnel training, marketing mode innovation and so on. How to "change" can adapt to the trend of the industry and how to "adapt" to adapt to the development of the enterprise itself. < /p >
Under the background of "P", the 2013 China Home Textile Conference and the five four session of the China Home Textile Association were held. This meeting has been strongly supported by Haixing Mstar Technology Ltd and Zhejiang beauty new materials Co., Ltd. < /p >