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"Jingdong Credit Mode" To Solve The Credit Problem Of Online Marketing

2014/1/31 21:05:00 36

JingdongInternetMarketingCredit

< p style= "text-align: center" > < img align= "center" border= "0" alt= "src=" /uploadimages/201401/31/20140131090634_sj.JPG "/" < < >.


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< p > - self management mode to solve the "a href=" //m.pmae.cn/ "> commodity < /a > quality credit problem.

The guarantee of commodity quality and quality is the primary credit problem of network pactions.

Self run mode is the procurement and sale of goods based on the electricity supplier, so it can control from the source of goods, strictly enforce the supplier's access and exit mechanism, and solve the credit problem of supplier's reputation and commodity quality.

< /p >


P has been working directly with many brands, and Liu Qiangdong said, "there is no parallel product in the past about 200000000000 products sold in the past". "Jingdong"

In practice, the Jingdong has established a perfect standardization system for purchasing and sales, which has effectively controlled the source.

With the strict supplier review system and standardized commodity procurement standards, as well as a large and professional procurement management team, the legal compliance of suppliers and procurement commodities is ensured, so that fake and shoddy products are not available in Jingdong.

< /p >


< p > < a href= "//m.pmae.cn/ > > delivery payment > /a > provide credit guarantee for payment.

All the self operated products of Jingdong can achieve cash on delivery, providing consumers with the most secure payment service, thus gradually establishing consumers' full trust in Jingdong platform and forming credit accumulation in the payment link.

At present, Jingdong self distribution service covers 1300 districts and counties of the country.

< /p >


< p > - build logistics system to ensure the delivery of credit.

Jingdong started to build logistics in 2007, and upgraded the modern logistics system with the new generation of information technology, such as big data, cloud computing and GIS, so as to ensure full supply chain control.

Safe and fast delivery of goods to consumers has become the consumer's credit guarantee in Jingdong consumption.

< /p >


< p > by the end of 2013, Jingdong has built 7 logistics bases, 31 city storage centers, nearly 1400 distribution stations and more than 300 self starting points in China to build a self built logistics system covering 1300 districts and counties nationwide, covering 60% of the country's land area, with twenty thousand professional distribution teams, leading the domestic electricity providers and even the international logistics level of electricity providers.

< /p >


< p > - to open up the "last mile" and build a credit network in an all-round way.

"Last mile" is a difficult problem in modern logistics industry. It is a key link in e-commerce credit system and a systematic project to enhance customer experience.

In recent years, Jingdong has pushed forward the "last mile" solution from the storage layout, distribution of distribution stations, distribution mode, technology and services at all levels.

< /p >


< p > Jingdong gives the distribution workers and self service points more service functions, such as spot replacement, collecting water and electricity charges, etc., to provide more convenience for users, take the initiative to undertake the responsibilities of community life service, become good neighbors of community residents, good helpers of community service, and a good example of shopping experience.

At the same time, we should give full play to the role of Jingdong as a bridgehead for self distribution, self lifting cabinets and convenience stores, so as to create a local life circle and build a community relationship network.

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< p > customer first, perfect after sale credit.

< a href= "//m.pmae.cn/ > > online shopping > /a > because it is impossible to choose goods in person, or there may be problems in pportation links, after-sales service has become an important work to enhance the brand reputation of e-commerce providers.

The Jingdong provides services such as in place return and advance compensation, and has pioneered the implementation of the "new consumer law" since January 1, 2014 to ensure the legitimate rights and interests of consumers.

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< p > < /p >.

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