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How To Sell The New Store?

2014/4/29 20:08:00 5

New Store OpeningBorrowing MarketingBusiness Strategy

Generally speaking, the opening of a small shop can achieve the following results:


   borrow Renovation To start business:


Many shops during the decoration period of sales promotion is a blank, ten days of decoration period, people at the door of the shop, wasted, in fact, this time can make a prominent big inkjet, a temporary advertising, not much cost, one hundred yuan more points can be, advertising content can be the opening of the brand image promotion, also can be a shop promotion, and a way to save money is to pull a scroll, write "how many days from a certain store open", is also good, causing customers' expectations and curiosity, for the upcoming opening up.


In addition, the production of exquisite recruitment advertisements is also a good opportunity to publicize the brand. Many stores simply write two words or several recruitment requirements, because opening shops will necessarily involve recruiting and purchasing personnel. The exquisite recruitment advertisements sometimes have much more significance than the recruitment itself, playing a very good publicity role. In fact, we also saw some companies in the newspaper through the full page of the recruitment advertisements to show the strength of the company, the same reason is the same.


   borrow Weekend To start business:


Can not believe what auspicious day, but the choice of opening time is very important, as far as possible to the largest number of customers, causing a sensation, usually on Friday and Saturday opening is the best, because the two days of the week are the two most people shopping feeling, and also the most time for people to flow; customers have a crowd mentality, like lively, like many people. Some shopkeepers say well, no matter how much performance they have made today, it is comfortable to watch more people.


   The atmosphere is opening up:


There must be a business atmosphere for opening up. Let customers know that you are in the new business. I do not approve of any fireworks. But we must try to make some blue flowers. There are at least eight, too few, no atmosphere, and of course, if conditions permit, there can be arches, some people will make bands, and so on, it is not necessary, just like fireworks, it looks vulgar and does not match;


The opening of the atmosphere is to increase the rate of entering shops. Besides, music is also very important, and it must be dynamic music. The storefront without music is terrible. When you are trying to stop the music, people's voices will soon become apparent. Everyone will suddenly be at a loss. The sound of music will cover up the noise of the people. At the same time, it will also increase the sense of security of the customers. The quiet shop makes the female customers feel insecure and is not conducive to relaxing the mood.


   borrow Promotion To start business:


Because of the habit of long-term development, if there are no sales promotions and so on, customers will not adapt. In fact, it is not the value of selling goods, nor is it required to make profits.


The promotion of the new jewelry store is usually handled by platinum card. Because our platinum card is very special and exquisite, it is usually not seen in the market. Girls like it at first sight, especially on the back. There are three lines of words. Who saw who is happy: "I would like to send this card to a successful female fashion girl with a feminine flavor", all women can be seated.


Moreover, the promotion of platinum card is not the same as the general discount, and the discount is one-time, and the gift of platinum card can increase the stickiness of the customers, and urge the customers to repurchase for the two time. Of course, if it is an ordinary VIP card, there is no such magical effect. A lot of people throw it away, but the platinum card of the new decorating industry is different, because she is not only a card, but generally speaking, a small shop opens and completes the following aspects, basically, it can achieve the opening effect of the new store.

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