Sales of < p > a href= "http:// m.pmae.cn/news/index_c.asp" > clothing shoes and shoes < /a > have their own characteristics. Apart from individual communities, most clothing brands can only be sold in core business circles. And 80% of sales performance is generated in the focus of the city's core business district. Most cities do not have more than 1000 meters of focal points, and shops (counters) have limited resources, coupled with industry cutting, making resources more stressful. < /p >
< p > < < a href= > http:// > m.pmae.cn/news/index_c.asp > > casual wear > /a > for example, excluding the fast food, mobile phones, banks and other industry stores, leaving 1/3 for the accessories, and it is also necessary to deduct men's wear, women's wear, children's wear, sports shoes and clothes, which are really used to open casual shops in the focal areas.
In the past few years, the brand like Anta has expanded by 8 stores and 10 stores in a street. For example, they can open more than 10 stores in different sizes in the most prosperous Guanqian Street of Suzhou, and their predatory predominance of the terminal has made the competition no alternative. The advantage of large capital is the leader of terminal resources. < /p >
< p > under such a background, the dress enterprises' < a href= "http:// m.pmae.cn/news/index_c.asp >" terminal investment /a > must be replaced with new ones. In the past, a few investment notices, several investment advertisements, and the end of an investment promotion meeting will be gone forever. The concept of "deep marketing" must be introduced into the investment of apparel enterprises. The investment should be treated as a systematic marketing activity, and all aspects of the investment must be planned and targeted to form a three-dimensional linkage effect. < /p >
< p > deep marketing is deeply rooted in space-time span and time depth. There are foreshadowing, blasting in the middle, and consolidation in the rear. It is used to build the "point" into the "noodle" and build the "noodle" into the "pyramid" marketing way. The same is true for the three dimensional tour. The conference is just a node. The key to think of it is that before the meeting, the key to the impact is to be after the meeting and after the meeting. Let the three sides of the tour before, after and after move each other, resulting in a continuous impact. < /p >
< p > the reason why the stereoscopic tour is so deep is that we can accumulate lots of customer resources ahead of time, and then reveal the investment value through professional meetings. Finally, through event marketing, we can reach the consumer level directly through the media. Each link is actually linked up, interlocking, giving full play to the serial effect, and ultimately achieving the purpose of ensuring customer confidence and promoting sales. < /p >