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Shoes And Clothing Selected "China'S Most Powerful Brand In 2013"

2014/7/28 20:42:00 430

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> a href= "http://sjfzxm.com/news/index_c.asp" > China Industrial and commercial newspaper < /a > and China consumer magazine 26 jointly issued the 2013 "2013 stores" annual survey results of China's most powerful brand consumer survey. Mei, Beijing automobile, Erie and other 120 trademarks were recognized by consumers and selected as "the most powerful brand in China in 2013". 
According to P, the survey aims to promote the development of national brands and create an atmosphere of "trademark, trademark and trademark" in the whole society. The survey lasted six months and selected 12 industries closely related to consumers, such as household electronics, clothing, shoes and hats, decoration and decoration materials, automobiles, Internet, cosmetics, beverages, liquor, furniture, jewelry, geographical indication products, catering services, etc., and received 666 votes in the 30 provinces and municipalities in the country. Among them, the proportion of ethnic brands accounted for 83.3%. 
 up to 2013, < a href= "http://sjfzxm.com/news/index_c.asp > > end of the year < /a >, the total number of trademark registration applications in China was 13 million 241 thousand and 300, and the total volume of trademark registration was 8 million 652 thousand and 400. Insiders pointed out that although China's trademark registration applications increase year by year, the national brand is still relatively weak. The number of idle trademarks in China is large, and some areas even reach the 1/3 of an effective registered trademark. Compared with the huge volume of registration, there are too few influential brands and lack of famous international brands (famous brand stores); the brand recognition period is short and the added value is not high. 
 experts suggest that the person in charge of the enterprise should strengthen trademark awareness. At the same time, with the deepening of opening up and the accelerated pace of "going out", China's trademark has been registered in foreign countries. It is urgent to further improve trademark application and protection. 
 related links: footwear brand discount promotion new model, do you want a price? 
 recently, with the peak period of brand discount promotion, the footwear brand is carrying out a preferential price storm. 
 women's shoes with a price of 899 yuan, the price is 259 yuan... That's less than 70 percent off. " Into the department store, the price of women's shoes fashionable, there are many new models this year. Tata salesperson said that in previous years, there was a promotion of shoe products at a price, but this year's shoes are more abundant, and the price reduction is also greater than in previous years. Reporters found in Europe and Asia stores, Saturday, miu Li, Su Su, Tang Pu Luo, Zhen Mei Shi, Bao Manny and other brands have launched the lowest 199 yuan of shoes, and BELLE, Hasen, Tata also has a minimum of 299 yuan of shoes. Tinto, Cui Becca even have a 100 yuan special shoe, attracting a large number of consumers to buy. Eurasian car a href= "http://sjfzxm.com/news/index_c.asp", the relevant responsible person, "/a", told reporters: "we also recently launched the" factory special products for sale "preferential activities, BaTa179 yuan, Miao Li, Tata199 yuan, and styles are not outdated, the purchase of many consumers, but there may be broken code situation, so consumers want to buy as soon as possible. Because women's shoes at a single price are more favorable than those made by brands, they sell well. 
"P" a pair of brand men's shoes are mostly about 1000 yuan, and with the preferential storm of one mouth price, men's shoes brand also has no lack of one price discount. Eurasian stores have a very low price: the RICHBOSS price of 120 yuan is very tempting. In addition, JEEP, BELLE and Giovani Valentino also have a special price of less than 200 yuan. Salesmen introduced: "men's shoes are not as diverse as women's shoes, and their styles are obvious. The price of men's shoes at a single price is very cost-effective. Many women can help their husbands and their families clean out goods, and they can pick out one or two pairs of satisfactory ones."