Recent major extravagant Brand frequent exposure to management personnel changes, attracted a lot of attention. On the one hand, luxury brands are facing the pressure of slowing down in the global growth. On the one hand, they strive to seek a comprehensive solution. Nowadays, the luxury giant cloud group has exposed personnel changes, and its chief executive, Sergio Rossi, has left.

In September 1st, Kai Yun group, the world's third largest luxury group, announced the departure of Christophe M lard, chief executive of its shoe brand Sergio Rossi. Christophe M lard, who has worked in Kai Yun group for nearly ten years, is suspected of being "fired" because of its poor performance in recent half year.

It is reported that M e lard joined the open cloud in 2005 and initially served as chief financial officer and Roger & Gallet of Yves Saint Laurent beauty products company. CEO In 2009, he began to take the helm of Italy shoe brand Sergio Rossi. Sergio Rossi was founded in 1966 and was bought by Kai Yun group in 2000. The brand has undergone a series of personnel spanfers in 2013. At the end of February 2013, Francessco Russo, the creative director who worked for the brand for five years, announced his resignation and was taken over by Angelo Ruggeri. Subsequently, marketing director Susanne Nicoletti was appointed chief marketing officer, becoming the right-hand man of Christophe M lard lard, the chief executive of the brand.

Beijing Business Daily reporter found that the group has recently been exposed to frequent decline in performance. Its financial results show that in the first half of the year, group net profit was 555 million euros, or 4.7%, while sales rose only 1.8%, to 2 billion 350 million euros. According to the constant exchange rate, the performance in the first and two quarters increased by 4.1% and 4% respectively. Sales of the main brand Gucci fell 5.7% in the two quarter, which continued to deteriorate after a 3.7% decline in the first quarter. Gucci's operating profit in the first half of the year was 528 million euros, down 5.1% from 560 million euros in the same period last year. Under the pressure of such a large group performance, Jean-Marc Duplaix, chief financial officer of Kai Yun group at the earnings conference, said Sergio Rossi failed to achieve. Expect 。

Kai Yun group has been dissatisfied with the performance of Sergio Rossi. In the summer of 2013, there was news that Kai Yun group entrusted the Mediobanca SpA interim Bank of Italy to deal with the rumors of selling Sergio Rossi. The buyers who claimed to take over include Qatar's sovereign fund and Diesel parent OTB SpA.

In response, the industry pointed out that in the face of the general weakness of the luxury market, several luxury groups have corresponding countermeasures to save themselves.

Taking Kai Yun as an example, in addition to constantly adjusting top management, after noticing the amazing speed of high-end spectacles and sunglasses in luxury and sports fields, the group decided to withdraw its brand's spectacle business and suspend the existing authorized agency agreement with Safilo, which is willing to take the risk of default. In addition, Kai Yun group bought 100% of the shares in Athens, Switzerland. At the same time, Kai Yun group will gradually improve its new watch and jewelry department.

Kai Yun group said that their series of adjustments aimed at gradually promoting the group business to the omni-directional lifestyle luxury brand group. Beijing Business Daily reporter Liu Yibo

Poor performance of Kai Yun group Sergio Rossi brand CEO quit

Recently, major luxury brands have been exposed to major personnel changes in management, attracting a lot of attention. On the one hand, luxury brands are facing the pressure of slowing down in the global growth. On the one hand, they strive to seek a comprehensive solution. Nowadays, the luxury giant cloud group has exposed personnel changes, and its chief executive, Sergio Rossi, has left.

In September 1st, Kai Yun group, the world's third largest luxury group, announced the departure of Christophe M lard, chief executive of its shoe brand Sergio Rossi. Christophe M lard, who has worked in Kai Yun group for nearly ten years, is suspected of being "fired" because of its poor performance in recent half year.

It is reported that M e lard joined the open cloud in 2005, initially as chief financial officer and Roger & Gallet president of Yves Saint Laurent beauty products company, and began to steer Italy shoe brand Sergio Rossi in 2009. Sergio Rossi was founded in 1966 and was bought by Kai Yun group in 2000. The brand has undergone a series of personnel spanfers in 2013. At the end of February 2013, Francessco Russo, the creative director who worked for the brand for five years, announced his resignation and was taken over by Angelo Ruggeri. Subsequently, marketing director Susanne Nicoletti was appointed chief marketing officer, becoming the right-hand man of Christophe M lard lard, the chief executive of the brand.

Beijing commercial newspaper reporter found that Kai Yun group has recently been frequently exposed to a decline in performance, its financial report showed the first half of the group's net profit of 555 million euros, 4.7%, the sales performance rose only 1.8%, 2 billion 350 million euro, according to the constant exchange rate calculation, the first quarter and two quarter performance rose 4.1% and 4% respectively. Sales of the main brand Gucci fell 5.7% in the two quarter, which continued to deteriorate after a 3.7% decline in the first quarter. Gucci's operating profit in the first half of the year was 528 million euros, down 5.1% from 560 million euros in the same period last year. Under the pressure of such a large group performance, Jean-Marc Duplaix, chief financial officer of Kai Yun group at the earnings conference, said Sergio Rossi failed to meet expectations.

Kai Yun group has been dissatisfied with the performance of Sergio Rossi. In the summer of 2013, there was news that Kai Yun group entrusted the Mediobanca SpA interim Bank of Italy to deal with the rumors of selling Sergio Rossi. The buyers who claimed to take over include Qatar's sovereign fund and Diesel parent OTB SpA.

In response, the industry pointed out that in the face of the general weakness of the luxury market, several luxury groups have corresponding countermeasures to save themselves.

Taking Kai Yun as an example, in addition to constantly adjusting top management, after noticing the amazing speed of high-end spectacles and sunglasses in luxury and sports fields, the group decided to withdraw its brand's spectacle business and suspend the existing authorized agency agreement with Safilo, which is willing to take the risk of default. In addition, Kai Yun group bought 100% of the shares in Athens, Switzerland. At the same time, Kai Yun group will gradually improve its new watch and jewelry department.