從始至終，定位的思想很重要，切不可偏離你自己的本質(zhì)，你的店鋪如果定位賣童鞋，那就主要賣童鞋，假如顧客認(rèn)為你是賣童鞋的，但你什么都賣，比如童裝、帽子之類的，這就偏離了定位的思想，顧客認(rèn)為你是賣什么的，當(dāng)你不是定位賣什么的，那你就沒(méi)有一個(gè)專業(yè)的形象，有一點(diǎn)是要保持店鋪產(chǎn)品的多樣性，你聽(tīng)到這里可能就會(huì)有疑惑了，這不是和定位的思想有矛盾嗎?呵呵，你接著看下去，我說(shuō)的定位不是絕對(duì)的，假如你只賣童鞋，那看起來(lái)是不是很單一?開(kāi)童鞋店需注意什么?現(xiàn)在就有了這個(gè)思路，可以適當(dāng)?shù)脑谪浖苌戏判┮路?、帽子、小裝備飾品等等，讓店鋪顯得多元化，而不是枯燥單一，你可以去市場(chǎng)的童鞋店去走走，去童鞋批發(fā)市場(chǎng)走走，看看那兩者之間的差別?但要知道你主要的產(chǎn)品是童鞋，不可偏離，主要做的目的是整個(gè)店鋪看起來(lái)比較有色

How does it feel to people?

These two points are actually a basic concept in the knowledge of children's shoe store.

It also involves the problem of how to purchase children's shoes. Today we are simply chatting about it. When we start a shoe shop, we must not buy too much at the beginning. This is the biggest taboo. I once made such a mistake, because I can't understand the market and the trend of fashion at the beginning, and it has laid the foreshadowing for the accumulation of goods. My current train of thought is that no matter how good you feel, this product is not too good. It's the same reason to be careful to drive a million year boat. After waiting for a period of sale, there is a lot of ways to increase the quantity of stock according to the sales volume and avoid inventory. This is the most basic and important part. Matters needing attention in shoe store

Kai Tong shoe store

Here you may be almost the same. In fact, this is also a key point in the marketing strategy. It is also a key point in the attention of the children's shoe shop. That is service. It is impossible for every customer to be friendly. What kind of guests do you have? You should know that you should keep patience and good service attitude (McDonald's and KFC).

These are the key points. You can see more about them, and leave a good impression on the guests. What do you need to pay attention to? What do you need to pay attention to when you open a shoe store? There are many details. It also depends on your efforts to manage slowly. When others do not have some details, when you do well, you can do better than others. Believe in yourself, come on!

What do children's shoe shops need to pay attention to?

Miss Wang has set up a brand in Chengdu Shi Ren district.

The shop is located on the silver side, with a width of 6 meters and an area of 63 square meters. The indoor righteousness is decorated according to the requirements of the manufacturers of Wenzhou. The goods on the rack are all delivered by the Southwest Branch.

Miss Wang said that her children's shoes shop had been opening a shop for five months, and never made any profit. Why?

Diagnosis: Miss Wang's children's shoe shop shows lack of personality, tends to be the same, and has no obvious cut with the three children's shoe shops around. It's hard to catch the local consumers' consumption psychology in the competitive market, and highlights the short board of profitability.

Solution:

To solve the problem, we must first know the problem and design a solution to the problem.

Miss Wang's children's shoe shop is located in a large number of resettlement rooms, with a general consumption capacity, but there are four children's shoe stores, and the competition is fierce.

How to store children's shoes shop? The brand of children's shoes displayed in Miss Wang's shoe store should stand out from many brands and firmly grasp the eyes of consumers. It needs to be realized through display design.