Music is great.

And emotional communication function, in an elegant or refreshing clothing store, customers will feel very comfortable if they can hear the same music with the same shop and commodity style. Naturally, they will stay longer, which is very meaningful for the shop.

Even if customers do not shop, music will leave them with a deep impression, which will help them to know and remember the store and the brand and goods. They may become loyal customers one day.

When using music to create an atmosphere, we must carefully select the music so as to match the interests of the target customers.

In addition, the time and intensity of music playing should also be taken into consideration, because any beautiful music will be boring if it is played for a long time, especially when the pop music with a strong sense of rhythm is irritable.

Therefore, when choosing background music, we must pay attention to the following points:

Suit the remedy to the case at different times

Morning begins

The music should be lively and cheerful, not only to attract customers, but also to motivate employees in clothing stores.

Generally speaking, it is best to play music with no lyrics. Most consumers will resonate with it, and the melody of the melody will not change too much. It will not affect the mood of the people too much. On the contrary, the music that is rich in lyrics is mostly to express personal emotion. Such music can be pmitted to the consumers' ears, and it will produce different effects and be difficult to control.

Of course, the music service is not single. It can make use of the self amplifying equipment of the clothing store, adding some warm hints, such as new product arrival tips, seasonal change hints, campaign prompts, etc., which not only makes the customers feel warm, but also achieves.

Purpose.

But the content of inserting can not be too frequent or too much, otherwise it will make customers feel bored.

In the scientific management of clothing store, the time and content of music are guaranteed to ensure the environment of the clothing store.

Playing music can not be taboo.

The sound of music can not be too loud, gentle and soothing, too much to make consumers feel quiet, can not achieve the effect of pacify emotions, and even if the voice is too large, will suppress the conversation between the guide and the consumer, has become an obstacle to sales.

In the process of broadcasting, music must be kept coherent, allowing music to integrate with the consumer environment.