On Wednesday, a reader sent me a twitter to ask me whether the LVMH group really bought the shares of Victoria Beckham's own brand, and obviously she heard a lot of rumors.

Well, I barely have an answer.

If Bei's own brand is bought by the group, it will be managed by the LVMH fashion department.

The official official of Pierre-YvesRoussel, the chief executive of the Department, said, "no, we haven't yet."

(straight, you know.

)

A spokesman for Victoria Beckham has been more wordy and a little suggestive.

Her official statement is: "we can confirm that we do not have any plans to sell any part of the company."

Have you noticed the word "present"? This is very important.

This leaves room for the next two weeks, two months or any other time, and plans may change.

Obviously, become

Or a part of such a big group will bring her synergies and real estate leverage, not to mention a bigger balance sheet.

Anyway, we have to wait and see.

This is the time when Britain has become a "confused season" every year. Everyone has gone on holiday, so rumors are everywhere.

(see: Recently, rumors of Alexander Wang or leaving will be rampant.

So, these are all just dreams.

But I guess if it is the brand of Bei Sao, it is just the stage of playing the stage. But in the dark, many pursuers are ready to go.

Indeed,

The possibility of being seen to meet Mr. Roussel does not imply that executives will always meet the brands they are interested in instead of trading.

(see: LVMH and Proenza Schouler are like this. Recently, the latter has finally fallen into the hands of private equity funds.

)

However,

It is very meaningful for her to be interested in her brand and her company may also be looking for a new height.

After all, the brand that she founded in 2008 is still entirely owned by her family and her business partner, Simon Fuller, the entertainment leader. Now, it is the typical turning point of its exponential growth potential.

But it also needs a real injection of money to open more shops - she has only one London now - or to expand.

Perhaps through these typical "organic growth" revenues, Bei Sao can get more.

Although it is a bit like Cline in her ability to create a feminist image in the workplace, I wonder if it has more meaning in the portfolio of Kai Yun group.

But this is just my joking speculation.

)