PEAK Sports Brand New International Market Strategy
PEAK sponsored Olympic Corps increased to 10, namely Oceania.
New Zealand
Europe, Slovenia, Ukraine and Cyprus, Jordan, Lebanon, Palestine, Nigeria, Egypt and Algeria of Asia surpassed the 7 delegations sponsored by the last London Olympic Committee, PEAK.
Xu Jingnan, chairman of PEAK sports, said that the number of Olympic delegations signed by PEAK has exceeded that of other Chinese sports brands, and is also the third largest supporting Olympic Committee in the world to serve the Olympic Games.
motion
Brand.
"2016 is the Olympic year, and PEAK's strategy for the Olympic Games has been opened. In the near future, PEAK will bring surprises to everyone in the Olympic marketing."
Xu Jingnan said that as one of China's leading sports brands, PEAK has always built up an international brand as its most important goal.
This year coincides with the Olympic year. The cooperation with the Palestinian Olympic Committee is PEAK's implementation of the "Olympic development strategy" and the promotion of PEAK brand.
market
An important part of internationalization strategy.
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