According to the Hongkong Ta Kung Pao report, under the background of the rising tide of Taiwanese businessmen entering the west, the small and medium investors on the island are aiming at the further opening of the mainland's retail market and targeting the chain enterprises that encourage the development of the policy.

According to Taiwan media analysis, the number of Taiwanese funded enterprises investing in the retail market in mainland China has increased rapidly. The main reason is that in December this year, the mainland will completely open its retail service to the outside world.

As long as we have NT $one million and two hundred thousand, we can go to any city in the mainland to become a shop owner. This really attracts many ordinary people in Taiwan.

The mainland's retail market is gradually moving towards full liberalization. Especially the government encourages domestic and foreign capital to develop chain enterprises, which greatly reduces the threshold of registered capital, which has attracted the attention of investment advisory bodies and ordinary investors within the island.

Gai Yudong, general manager of "Yuan Yuan" leisure food, who has been in the mainland business for more than seven years, said that the biggest beneficiary should be a smaller Taiwanese retailer after the entry threshold has been lowered.

After the opening of the market, the investment risk of small investors in Taiwan can be completely disappeared.

In fact, over the past few years, many small and medium-sized Taiwanese businessmen have created a glorious scene in the mainland's retail service market by virtue of their innovative and flexible competitive advantages. "Celestial forest", "Yuanyuan garden", "elephant king laundry", "ten study rooms", "pot coffee shop" and "Yonghe soya bean milk" are among the best.

With the opening of relevant policies in mainland China, with the encouragement of some forerunner achievements, the desire of Taiwanese businessmen to move forward to the mainland is becoming increasingly urgent.

In order to overcome the weakness of capital shortage and improve market competitiveness, Taiwanese businessmen who want to go to mainland China choose a strategic alliance to launch "joint landing".

The 98 pizza shop, which is to be opened in Shanghai, is set up by a total of Eight Taiwanese investment chain operators who invested one million dollars.