Shi Yuzhu, You Are Not Omnipotent "System".
For a while, "Southern Weekend" an online game "journey" feature has become a topic of discussion and discussion by many people on the Internet.
這篇題為《系統(tǒng)》的特稿發(fā)表于2007年12月20日的《南方周末》,通過(guò)一個(gè)曾經(jīng)沉迷于《征途》中的女網(wǎng)友的視角,對(duì)《征途》游戲內(nèi)外彌漫的暴力與控制、金錢(qián)與人性景觀,作了如魔幻現(xiàn)實(shí)小說(shuō)、如政治寓言一般漂亮的報(bào)道. 很多讀者迅速?gòu)脑撐闹凶x出了對(duì)不擇手段的網(wǎng)游公司的批判,但其實(shí)媒體上對(duì)史玉柱及其網(wǎng)游贏利方式的批判分析早已有之,真正讓《系統(tǒng)》一文格外“引入注目”的是,它很快從《南方周末》的網(wǎng)站上消失了. 沒(méi)有人對(duì)此作出解釋,遂引起網(wǎng)友種種猜想,便有人呼朋喚友號(hào)召天下,誓將轉(zhuǎn)帖進(jìn)行到底,要將“真相”傳遍四海,大有群眾審判、聲討問(wèn)罪之勢(shì). 我愿向說(shuō)出真相和傳播真相者致敬.但在發(fā)動(dòng)輿論聲討問(wèn)罪之際,我們其實(shí)未必想清楚了,鼓勵(lì)暴力、權(quán)力和“有錢(qián)橫行天下”的《征途》,利用人性弱點(diǎn)賺錢(qián)的史玉柱,究竟何罪之有? 史
玉柱的《征途》只是冰山一角,“問(wèn)罪”《征途》正是我們思考的契機(jī),思考如何在科學(xué)監(jiān)管、企業(yè)自律、公眾反應(yīng)的多方力量之下推動(dòng)網(wǎng)絡(luò)文化產(chǎn)品自由、健康生長(zhǎng). 首先,讓我們用法律眼光來(lái)衡量.國(guó)內(nèi)目前與網(wǎng)絡(luò)游戲監(jiān)管有關(guān)的規(guī)范性文件看似不少,但較起真來(lái),科學(xué)、明確、有效的條文很少. 《未成年人保護(hù)法》、《互聯(lián)網(wǎng)出版管理暫行規(guī)定》、《互聯(lián)網(wǎng)上網(wǎng)服務(wù)營(yíng)業(yè)場(chǎng)所管理?xiàng)l例》等,以及一系列部門(mén)“通知”中都含有相關(guān)內(nèi)容.《互聯(lián)網(wǎng)出版管理暫行規(guī)定》規(guī)定,互聯(lián)網(wǎng)出版(包括網(wǎng)絡(luò)游戲)不得載有“宣揚(yáng)淫穢、賭博、暴力或者教唆犯罪的”或“危害社會(huì)公德或者民族優(yōu)秀文化傳統(tǒng)的”內(nèi)容,“以未成年人為對(duì)象的互聯(lián)網(wǎng)出版內(nèi)容不得含有誘發(fā)未成年人模仿違反社會(huì)公德的行為和違法犯罪的行為的內(nèi)容……”
. 《征途》的發(fā)行顯然通過(guò)了合法審批,問(wèn)題是如何判斷《征途》之類的網(wǎng)游產(chǎn)品內(nèi)容是否違禁,具體標(biāo)準(zhǔn)在哪里?程序能否公開(kāi)?是否需要公眾參與?另外,看上去對(duì)網(wǎng)游的限制標(biāo)準(zhǔn)與目標(biāo)人群的年齡有關(guān),可是,國(guó)內(nèi)的網(wǎng)游分級(jí)卻并未啟動(dòng),網(wǎng)游用戶實(shí)名制也收效甚微,因此造成了法律自身困頓無(wú)能的尷尬.史玉柱公開(kāi)宣稱過(guò),《征途》是給有錢(qián)的成人玩的,這個(gè)瞄準(zhǔn)“有錢(qián)成人”的游戲打的卻是免費(fèi)旗號(hào),那么,如何保證玩家都是有錢(qián)的成人?未成年人和“窮人”玩了,陷進(jìn)去了,該是誰(shuí)的責(zé)任呢? 稍具體一點(diǎn)的規(guī)范是有的.公安部等部門(mén)發(fā)布的《關(guān)于規(guī)范網(wǎng)絡(luò)游戲經(jīng)營(yíng)秩序查禁利用網(wǎng)絡(luò)游戲賭博的通知》,要求嚴(yán)厲打擊利用網(wǎng)絡(luò)游戲賭博的行為,也列出了一些標(biāo)準(zhǔn).在《征途》的游戲設(shè)置及實(shí)際運(yùn)營(yíng)中是否存在違反這些規(guī)定的內(nèi)容呢?希望有關(guān)執(zhí)法部門(mén)擔(dān)負(fù)起監(jiān)管責(zé)任. 新聞
出版總署等聯(lián)合下發(fā)的《關(guān)于保護(hù)未成年人身心健康實(shí)施網(wǎng)絡(luò)游戲防沉迷系統(tǒng)的通知》規(guī)定,國(guó)內(nèi)各網(wǎng)絡(luò)游戲運(yùn)營(yíng)企業(yè)必須開(kāi)發(fā)防沉迷系統(tǒng)并于2007年7月 16日起正式投入使用.2007年3月文化部等發(fā)布《關(guān)于進(jìn)一步加強(qiáng)網(wǎng)吧及網(wǎng)絡(luò)游戲管理工作的通知》,規(guī)定要“在研發(fā)和運(yùn)營(yíng)等環(huán)節(jié)對(duì)容易導(dǎo)致成癮的網(wǎng)絡(luò)游戲規(guī)則予以限制和改造”. 有些條款是可以比照?qǐng)?zhí)法的,比如防沉迷系統(tǒng)的要求.《征途》應(yīng)該開(kāi)發(fā)了防沉迷系統(tǒng),但它的防沉迷實(shí)際作用看來(lái)有限,也與其游戲設(shè)置自相矛盾,否則就不會(huì)存在那么多玩家沒(méi)日沒(méi)夜在線的現(xiàn)象. 如何真正有效地防沉迷(包括青少年和成人玩家),網(wǎng)絡(luò)游戲到底如何影響玩家的心智人格(包括短期影響和長(zhǎng)期影響),需要進(jìn)行有針對(duì)性的更深入的科學(xué)研究,而國(guó)內(nèi)外的相關(guān)研究本來(lái)就不多,監(jiān)管者采用科學(xué)研究成果的效率更差.應(yīng)該說(shuō),對(duì)網(wǎng)游這樣的
新興文化產(chǎn)品,我們還遠(yuǎn)未建立一套科學(xué)、有效的監(jiān)管體系.所以監(jiān)管很容易失衡失準(zhǔn),要么管死,要么放任.這就給權(quán)力尋租者和商業(yè)冒險(xiǎn)家留下了廣袤的灰色平原. 這可能是好事,也可能是壞事,可能帶來(lái)自由,也可能引向覆滅的陷阱.陷阱往往從公眾的憤怒開(kāi)始,以權(quán)力的干預(yù)結(jié)束.不管如何,其中受害的首先是游戲的消費(fèi)者,是公眾. 身處灰色地帶和過(guò)渡時(shí)代,有的企業(yè)家會(huì)自律,有的企業(yè)家則無(wú)法遏制冒險(xiǎn)和狂歡的沖動(dòng),史玉柱顯然屬于后者.在中國(guó),企業(yè)的社會(huì)責(zé)任尚未有專門(mén)立法,人們說(shuō),這是跑馬圈地的時(shí)代.但是否在中國(guó)包括網(wǎng)游之類的文化產(chǎn)品,真的享有比人家更多的自由空間,乃至可以無(wú)法無(wú)天呢? 其實(shí)不然.公眾情緒是一種限制力量.當(dāng)一個(gè)產(chǎn)品壞了名聲、引起公憤,一方面,人們可以用鈔票投票,另外,它可能會(huì)引來(lái)更嚴(yán)厲的監(jiān)管.也許史玉柱可以賺一把之后成功
In the world, there are no games for the free running of the game operators. They are difficult to adjust, unsupervised, self disciplined and competitive. All the truly wise entrepreneurs should take the initiative to participate in the communication and game between the parties and promote the formation of a truly free, healthy and long-term development space. After all, the virtual reality is not reality. After all, the slaughter and domination of the game is not true. On this point, the players, critics and operators of the game need to be sober. According to the study, some players will be too immersed in the virtual role. Shi Yuzhu is known as a player of the ashes level. Maybe he really thinks he is the king of his own and even the omnipotent "system"? Escaping, but the whole industry will suffer. When regulation lacks scientific standards and reasonable procedures, public sentiment will be more easily imbalanced.
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