Many entrepreneurs have a wrong idea. They usually think that small businesses will succeed, but ignore whether the industry has market or is it saturated?

Is it suitable for this industry?

After all, he failed.

Therefore, it is suggested that entrepreneurs should not only select industries of interest, but also seize the market trend and enhance the chances of success.

Which do you think is the most profitable business?

When thinking about entrepreneurship, the most important thing is to catch the pulsation of the market trend so as to reduce the risk of entrepreneurship.

The statistical results show that the first five prefaces of the most "money" path are parity concept, health concept, individualized concept, education concept and female concept.

The top ten most profitable industries are children's culture and education, health care, adult education, health food, personalized food, breakfast shop, slimming beauty, e-commerce, casual drinks and Chinese snacks.

Those who are willing to start their own businesses may have to understand and act before they can take the wrong road.

The concept of "parity" is: the price of goods is valued by consumers. The more highly civilized countries are, the more highly developed the concept of parity. Therefore, in the United States, Japan and other countries, large, over the season shopping centers are everywhere.

In addition, the economic downturn and the increasingly fierce industrial competition are also one of the reasons for the popularity of the concept stores.

However, as a whole, it seems that the business and investment threshold of the concept of parity is easier to enter in the catering industry. According to the survey results, sixth of the breakfast shops, eighth e-business, Ninth leisure drinks and tenth Chinese snacks all have the concept of parity, but most of them are catering industry.

There is little investment in breakfast shops and casual drinks, generally within tens of thousands of yuan, net profit can reach more than 25%, half a year can be recovered, with the advantages of small profits and quick recovery, so it is the first consideration for many people when they start their business.

At present, there are dozens of franchise brands and two tens of thousands of franchisees in China.

Therefore, it is not easy to survive at the present stage with single stores entering the market. We may consider joining the business as a way of starting a business, so selecting a competitive headquarters is particularly important.

Another challenge is to change the entrepreneurial thinking of past travellers. At this stage, we must cultivate familiar customers and create customer loyalty, so that we can continue to operate.

With the knowledge level and national income rising, people's health concept has also been paid more and more attention. The concept of preventive medicine has been accepted by all of us. This can be verified by the hot selling of Ganoderma lucidum and aloe vera, which has been popular for several years. Even now there are many fitness clubs, health food restaurants, and even drinking water and organic vegetables and fruits are also selling well because of the emphasis on good health. Therefore, the concept of health has been ranked the second most entrepreneurial direction of "money".

The price of health drinks is high, the gross profit is high, and the recovery is faster.

According to expert votes, the most profitable industry, such as second health care and fourth healthy foods, is the direction of entrepreneurship with health concept. However, if we look at investment, the health care industry will include more than ten to hundreds of thousands of investors, including a pharmacy, a Chinese medicine store or a drugstore, with a gross profit of about 35%, and a longer payback period. This is suitable for long-term development of funds. Fortunately, these industries already have brands that offer entrepreneurship and are willing to invest in the health industry.

The health food industry is divided into natural health drinks and health care and food treatment catering stores. Later, the cost of opening shops is higher, about 4.5 million, while the investment level of health drinks shops is relatively low. The cost of opening shops is about 100 thousand yuan. Not only is it easy to enter, but if the main business district in metropolitan area is the main force, the average customer price is about 20 yuan, and the gross profit can be as high as 60%, so it can be recovered in about three months.

The concept of individuation is: two, the concept of individuation can be divided into three categories: one is commodity personalization, the other is to seize the characteristics of young people changing, seeking novelty, and strong personal consciousness. It will visualize self consciousness and tailor unique personalized products for each customer, such as personalized pendant, portrait dolls, personalized print, etc., to satisfy consumers' potential narcissistic complex, thus creating business opportunities.

The other is the personalization of shops. As many domestic retail businesses have entered the stage of full competition, the key to the success of opening stores is to give consumers a sense of identity and a unique shop personality.

For example, Starbucks which sells coffee, MUJI products selling daily necessities, The Body Shop for beauty care products, etc., is representative of the shop personalization.

To avoid the fever and reduce business opportunities, we should improve our technological opportunities to sell to stores.

At present, there are many personalized products, such as big stickers and digital photo seals. However, due to the low level of technology and the upsurge of popularity, such products are not easy to make creative changes, and it is also easy to bring down business opportunities. In addition, some high priced artworks, such as glazed glaze, are subject to market restrictions, and not everyone can afford to spend. Therefore, in personal entrepreneurship, it is necessary to cut around the living goods and tailor personalized creative products to a larger profit base.

For example, the arecii doll, who has been open to join, is mainly made through the change of materials and artistic creative design to make personalized products. The investment amount is about 100 thousand yuan, because the gross profit can be as high as six to 80%, and it can be recovered in the first half of the year.

Another business opportunity for the development of personalized goods is mainly because the large stores at this stage are looking for commodity differentiation and scramble for personalized products. Therefore, even if there is no financial background, as long as the products are special, stores are very welcome to enter. For example, selling the German puppet "puppet heart" as an example, stores have been invited to enter for less than half a year.

And the advantage of being stationed in a store is that it can greatly enhance the turnover and popularity through the gathering power of stores.

The concept of Education: education and career education, there are business opportunities. With the increasing proportion of double income families and higher incomes, coupled with their ambition to make children grow up, parents can not afford to invest in their children's education, thus creating a good foundation for children's culture and education market.

And because of the rising unemployment rate and the pressure of job seekers, the office workers actively cultivate second specialties in order to enhance competitiveness, so that opportunities for adult education industry emerge.

At present, some professional training institutions such as Sinology and Juvenile Science and technology training have appeared in big cities such as Beijing, Shanghai, Wuhan and Chongqing.

The survey shows that the investment in children's culture and education industry is not low, about hundreds of thousands of yuan, but because of its small peak season's revenue difference is not big, net profit is about 45%, so most of them can be recovered within two years.

The adult supplementary education can be divided into two concepts: first, the office workers Train second specialties in tutorial classes, such as English, computer or entrepreneurial tutorial classes; two, because people spend more time on leisure activities after two days of weekends, so they will make more use of time to study for personal interests, such as flower arranging, dancing, etc. the former has bigger business opportunities, and is more suitable for opening in office business circles. The teachers with high professional level are the key to winning. As long as word of mouth is issued, business will flow continuously, and the big contract can be recovered within two years.

The concept of women is: to catch up with her, it is not hard to make money. With the independence of women's economy and the increase of consumption power, many products are targeting women as the target market.

Women's credit cards, for example, are aimed at women's strong spending power.

In the past, entrepreneurial bosses were mostly male, but from a survey conducted by entrepreneurs in recent years and joining franchisees, it was found that the ratio of men and women to entrepreneurship was one to one. Therefore, it is also the reason for the female concept store to ferment its business form.

The beauty industry in all directions has the opportunity to make money. When buying vegetables, women may care for one or two cents. In order to make themselves more beautiful, they spend money without mercy. Especially, many slimming beauty workers continue to promote the beauty of the women's desire for beauty through the mass media advertising campaign, thus promoting the prosperity of the beauty industry.

With the refinement of diet, the number of people who lose weight and lose weight has also been rising. According to the survey, more than 70% of women are not satisfied with their bodies. This is the reason why there are business opportunities in the beauty industry. Generally speaking, the cost of investment is about 100 thousand yuan, but most of them can recover their investment within a year and a half. However, at present, slimming and beauty industry is no longer confined to simple face and body beautification. It is a trend to seek an invincible position in the market and help women improve their body and soul. Therefore, in addition to the application of high-tech instruments and natural nutrients, combining SPA and beauty lecture activities is the focus of the future operation of slimming beauty industry.