When investors investigate entrepreneurial enterprises, what they most want to know is "entrepreneurial logic".

Logic is how you think about problems. The following aspects can be used for reference by entrepreneurs.

1, corporate positioning investors always try to get entrepreneurs' positioning for enterprises from the business plan of entrepreneurial enterprises.

The 2 executive summary is the opportunity to attract investors to understand your plan.

In Silicon Valley, the standard business plan will not exceed 20 pages, with no more than 300 words in executive summary.

3, justification, why do we need to explain why?

Why do we do it now?

Why do you do it?

Legitimacy is not legitimacy, but correctness.

Entrepreneurs who have knowledge and technology usually find problems, then solve problems, and often fail to diagnose problems well.

4, what risks do entrepreneurs take? Entrepreneurs can not prepare lifeboats for themselves.

Investors need to see what the risks of entrepreneurs are, how much time, resources and money they will invest for entrepreneurs, and whether they are willing to give up their already stable jobs and incomes for starting businesses.

Investors will not be willing to take more risks than entrepreneurs.

5, enterprise vision and business model, it is necessary to properly package the good idea.

Entrepreneurs should draw a clear vision for the business so that investors can expect it.

6 products and services are basically introduced. It requires entrepreneurs to explain creativity and protect their intellectual property rights.

Entrepreneurs do not need to disclose the core technical issues of the business plan comprehensively, so that investors can feel fresh and have a market.

7, what problems do you want to solve?

Because investors may be very unfamiliar with the field of entrepreneurship, investors may think that the same effect can be achieved without much cost.

Entrepreneurs should clearly define what kind of problems they are prepared to solve rather than over designing them.

8, where customers are, entrepreneurs should explain to investors how enterprises can develop customers with good products and services, so that customers can experience the irreplaceable value beyond price.

9, where are the competitors? In the new economic era, competitors are everywhere.

Tell the investor where the competitor is, that is, let the investor know what the potential risk of his investment is.

At the same time, we should explain what the core competitiveness of venture enterprises is.

10, market prospects, entrepreneurs should have a rapid growth plan, we should tell investors how ambitious you are, how much time you will get in the market share, and investment personnel have the opportunity to return for investment.

Entrepreneurs also need to confirm the feasibility of this inference.