The "tail cargo" has become one of the hot words in 2008.

The so-called "tail cargo", in short, is the surplus of foreign trade orders and the commodities that are backlog.

In January 18th, Beijing tianlantian clothing joined the tail cargo market. The more than 4000 square meter parking lot was always in full state.

At this time, in the market of Tian Lan Tian, there is a sharp contrast between the black headed people and the bright colored clothing.

The disappearance of shopping malls in Xidan during the weekend is much more than that of Tian LAN.

Heaps of sneakers, baskets of jeans, rows of sweaters...

The clothing and accessories here are not calculated with "pieces" but "heaps".

Before every shop, the clothes and bargaining people were lined up with a "large" team.

"How much is this, boss?"

A man asked, pointing to a gray striped sweater.

"55."

Replied the boss.

"Can it be cheaper?"

"The lowest 50."

"How much is this woolen sweater?"

Asked another man.

"110, this is pure wool."

The boss handed the sweater to him.

"How much is that sweater coat, boss?"

A young girl asked that she could not keep up with the boss before she gave the answer.

And the boss has been busy to introduce his woolen sweater to others. He just wanted to catch his breath and was asked repeatedly by this girl. "Oh, this 65 piece, too many people, I'm sorry."

The customers in the aisle carefully moved their steps, and their eyes wandering in the shops on both sides of the aisle.

A more than 50 meters of aisle, the reporter walked for more than ten minutes.

In addition to being slightly cold on the third floor of the market, the first and two floors can be described as "overcrowding".

On Saturday, January 19th, reporters once again entered the market of Tian Lan Tian to join the tail cargo market. Compared with the previous day's situation, there was no "blue sky" in the crowded market of Tian Lan Tian on the weekend.

In Tian Lan Tian clothing to join the tail cargo market, another big feeling is that "the whole audience is special."

"Pure wool sells for only 86 yuan", "brand sweater 10 yuan - 15 yuan", "down clothing only sells manual money"...

All the specials are everywhere.

The reporter walked into a larger special store on the first floor. 10 goods shelves were orderly discharged, including "5 yuan shirt", "10 yuan pajamas", "25 yuan sweater", "35 yuan down jacket", "55 yuan men's coat" and "70 yuan fashion ladies".

"We have many varieties, complete styles and good quality and low price."

The boss shouted at the opportunity.

The reporter picked up a coat and the boss immediately came up and said, "this is pretty good. You must be very smart if you try it on."

Seeing the reporter staring at the "55 yuan" sign, the boss immediately said, "if you really want to buy, the price can be negotiable again."

After hearing the "casual look" answer, the boss turned around and introduced the products to other customers who saw the down garments.

In a "39 yuan" jeans shop, the reporter touched the quality of the trousers and felt good. "The quality of the jeans is OK, 39 yuan is still very cost-effective."

"Yes, our pants are directly from the manufacturer, and the price is naturally cheaper.

Like our pants, they can't be bought without seventy or eighty yuan outside.

Not only are we here, but the whole day's market is basically a special commodity, which is why so many consumers come to "wash" clothes.

The shopkeeper pointed to other stores with special promotional cards.

The reporter interviewed the customers who came to Tian Lan Tian's clothing to join the tail market, and found that most of them were laid-off workers, migrant workers and newly graduated students.

They showed great enthusiasm for the bargain goods here.

"The prices of goods here are relatively low, and some of the same products are only the retail price of the outside market."

Miss Li told reporters happily.

Mr. Wang, who is carrying a "360 degree" sports pants, excitedly told reporters that he was keen on playing basketball and had always wanted to buy a good pair of sports pants, but he could not afford to discount at least 100 yuan in the brand store. Although the discount was relatively low, he still could not afford to buy it.

Listen to friends, said here, the pants are cheaper, then come to fame.

"I saw the" 360 degree "sports pants at a glance at a sportswear shop on the third floor with a unified price tag of 45 yuan.

There's only 45 yuan for the pants that cost 145 yuan outside, which is 100 yuan cheaper. "

"Will this be copied?"

Mr. Wang categorically said: "No.

I saw it in a store and felt the same way.

But there are a lot of fake brands here, but generally I can see that I am lucky enough to have a good pair of pants.

Among the reporters who interviewed randomly, Xiao Zhang, who was studying at Minzu University of China, was very small. He had already taken two bags of clothes. "This is what I bought for my brother. Besides the style of the soil, the quality is good, and it has spent less than 100 yuan."

And after Xiao Zhang walked out of the clothing market of Tian Lan Tian Wei, many people, like him, carried one or several shopping bags in their hands.

The data show that in the 3 months after the trial operation of Tian Lantian clothing joined the tail cargo market, the shipment volume has exceeded 120 million, with sales volume of 2 billion yuan.

How did "tail cargo" get so much love?

In Tian LAN Ze Ze tail shoe shoe city, the reporter saw such a sign - "how did the tail cargo come from?"

According to the above content, there are four ways to generate "tail cargo".

One is the order form. Most domestic and foreign brands will specify material rationing when ordering, and the ration will be greater than the order requirement to ensure the hygiene.