Electronic Commerce Push Network Special Provision &Nbsp; Avoid Online And Offline Mutual Exchange.
Online shopping price is cheap 10% entity stores become "experience shop"
along with
JD.COM
,
Coba network
,
Suning.com
With the rapid growth of online shopping centers, many consumers choose to have the same invoice as the real appliance stores, and deliver large products to the online shopping mall.
"Now the physical store is good, and then buy online shopping mall, generally will be about 200 yuan cheaper."
When consumers talk about shopping, they generally say that online shopping is cheaper than 10%-15% in physical stores.
For the most sensitive price problem of the consumer, the responsible person of the shopping network said that the household appliance and the digital products are about 10% lower than the average price of the local market. As an example, the purchase of a full home appliance is about thirty thousand yuan, and at least three thousand yuan can be saved.
When the online mall and the physical store sell the same products, the entity store is faced with an "experiential shop", that is, when consumers experience the real machine and then buy it online.
A company official said that the conflict between online and offline really embarrassed them.
Electricity providers push network special provision to avoid "PK" online and offline
In order to avoid "PK" online and offline, the exclusive "exclusive" mode that is popular in the real appliance stores is being adopted by the online shopping mall.
Yesterday, Mr. Zhang looked at the model of soya bean milk machine in the shopping mall, and then went to the online shopping mall than the price, but the related webpage was turned over to the end.
After comparing the functions and styles in detail, we found that the models on line and line are different, but the styles are basically the same, with only slight differences, but the price difference is nearly 200 yuan.
"Online shopping" special supply "mode, not only let home electric business develop online market, but also do not need to fear that the sale price of traditional channels is offset by low online prices.
Home appliance analysts say that nowadays, many home appliance giants are not only doing physical stores, but also exploring the online market. In order to avoid the "online exchange" between the online and offline businesses, many home appliance manufacturers begin to develop products that are only for the Internet.
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