In order to improve the textile and apparel industry chain and give full play to the brand pulling effect, the company will become an international light luxury fashion brand operation platform. Shandong Ruyi woolen clothing group Limited by Share Ltd recently announced that it intends to purchase Beijing's Gieves&Hawkes, Kent&Curwen, Cerruti1881, DURBAN and Aquascutum, which are favored by consumers, and the international high-end clothing brand operators.

It is understood that after the asset injection, the company's business scope will extend from the traditional wool spinning line, fabric, clothing intelligent manufacturing to the fashion brand operation and the retail store of intelligent stores. It will give full play to the synergy effect of the three major plates, namely, technology fiber, textile manufacturing and fashion brand, reduce operating costs, narrow the gap between the product design and innovation ability and the leading international enterprises, expand the company's development space, extend the brand operation of the textile and apparel high profit brand, realize the transformation and upgrading from the textile intelligent manufacturing to the fashion brand operation, and become the leading high-end apparel brand operator, and enhance the company's profit level.

The following is the announcement issued by Limited by Share Ltd, Shandong Ruyi woolen clothing group.