Although today's cold drink brands on the market are numerous, but "Erie" in the minds of consumers still have a certain position.

In 2004, the reporter found the "Erie" franchise project in the catalogue of the small entrepreneurial projects launched by the municipal labor and Social Security Bureau. Its main business is selling ice cream, frozen foods and other foods.

The form of franchise is divided into two ways: operation Department and home.

The total investment of the investment scheme is 217 thousand and 400 yuan, excluding rent, excluding the company's investment of 124 thousand yuan, and the 86 thousand and 800 yuan deposit that can be repaid in the future. In fact, personal investment is only 6600 yuan.

The company invested 124 thousand yuan including: cold storage: 50 cubic meters / only, 50 thousand yuan; freezer: 350L * 2, 4 thousand yuan; unified image shop recruitment, decoration about 10 thousand yuan; motor vehicles, 60 thousand yuan.

(above) funds are provided by project units. If the franchisees voluntarily invest, the company will give price concessions.

The 6 thousand and 600 yuan that the franchisee invested included: yellow croaker (with incubator) 2-3, about 3 thousand and 600 yuan; fax machine: 3 thousand yuan.

The investment plan of the two investment fund is about 27 thousand and 500 yuan (excluding rent), 13 thousand yuan from the company's investment and the $9 thousand and 100 deposit that can be repaid. Only 5400 yuan is really needed for personal investment.

Among them, the company invested 13 thousand yuan, including: Freezer: 350L x 2, 4 thousand yuan; unified image shop recruitment, decoration about 5 thousand yuan.

The 5400 yuan invested by the franchisees included 1-2 bicycles, about 800 yuan, fax machines: 3 thousand yuan, and 1600 yuan of working capital.

After a year's operation, there will be no breach of contract, and 30% of the deposit will be refunded.

The refund margin for second years without breach of contract is 30%.

After third years of operation, 25% of the deposit is refunded, and the remaining 15% shall be terminated or returned for 5 years without any breach of contract.

According to the above analysis, whether it is the business department or the family batch, the funds invested in advance are not many, but the key to whether a project is worth investing depends on its revenue.

For example, the investment return of the business department: annual profit: 48 thousand and 600 yuan.

Gross profit is 162 thousand and 600 yuan a year.

Among them, the distribution revenue of supermarkets and convenience stores is 21 thousand yuan; the distribution point of household income is 50 thousand yuan; household sales income is 46 thousand and 600 yuan; wholesale cold drinks wholesale sales: 30 thousand yuan; company annual reward: 15 thousand yuan.

Deduction: annual water and electricity charges 12 thousand yuan; annual staff wages 36 thousand yuan (driver 1, delivery and business personnel 2); annual rent of 50 thousand yuan; annual communication costs 6 thousand yuan; annual other expenses 10 thousand yuan.

Based on this calculation, the annual profit is 48 thousand and 600 yuan.

For example, the investment return is about 20 thousand yuan.

Gross profit is 58 thousand yuan a year, deducting: annual water and electricity charges 3 thousand and 600 yuan, annual personnel wages 14 thousand and 400 yuan (delivery personnel 1-2), annual rent 18 thousand yuan, annual other expenses 2 thousand yuan, annual profit: about 20 thousand yuan.