According to statistics from relevant departments, China's online shopping market is more than 250 billion, and network operators break through 63 million, which fully shows that China's e-commerce is developing rapidly, and online shop has become the direction of employment for more and more young people.

Although the online shopping market is huge, competition is also fierce. Now selling things on the Internet, customers decide whether to buy or not. To a large extent, it depends on visual judgment, because online customers can not see with their own eyes and personally touch the goods. Therefore, in addition to choosing the right source, the online shop decoration is very critical.

Anyone who has gone to Taobao knows that besides the quality and the reputation of the shop, the decoration of the shop is also a key issue. The characteristic page decoration always attracts the buyers' eyeballs, thus increasing the click rate and sales volume, and some of them even directly affect the speed of the seller rushing.

Reporters visited several crown level shops, and all sellers suggested that they should decorate their shops and make beautiful pictures of their products. This way, customers would have a very perceptual knowledge when they came to the shop. They thought it was a good thing. If you went to your shop to give people the first feeling they were very humble, there would be few people who would buy it.

I believe that most of the shop owners have spent a lot of energy on the decoration of the online shop. There are also shops specially designed for others to decorate online shops. Many shopkeepers spend money on decorating online shops.

But is the decoration of the shop really catering to the user's experience?

    據(jù)筆者所知，網(wǎng)店的裝修，其實(shí)也就是用一些專業(yè)的美工軟件比如photoshop和flash動(dòng)畫制作軟件，再加上幾段html語言代碼，也沒什么技巧可言，只要自己稍微懂一點(diǎn)，也不必去花大價(jià)錢請別人裝修了，網(wǎng)上的素材跟代碼一大堆，比如魚擺擺網(wǎng)店裝修網(wǎng)就是一個(gè)淘寶網(wǎng)店裝修的素材、模板、代碼的資源網(wǎng)站，網(wǎng)站提供裝修淘寶店鋪的各種豐富、免費(fèi)的資源以及網(wǎng)店裝修的一些實(shí)用小工具(收藏代碼在線生成、背景音樂代碼在線生成等等)，該網(wǎng)站還有一個(gè)最大的好處就是不需要注冊會(huì)員即可享受免費(fèi)下載服務(wù)并且可以長期使用，是淘寶網(wǎng)店等電子商務(wù)人士實(shí)用的網(wǎng)店裝修資源、裝修工具網(wǎng)站，我們只需要直接調(diào)用就可以了。

But how to decorate the shop?

I usually like online shopping, shopping a lot of online stores, but also found that some of the problems in the online shop are relatively large.

From my personal experience in online shop management, we should pay attention to several problems when opening new shop.

The decoration of a shop should not be too fancy.

Some of the online shopkeepers like to get some pretty pictures on their shop, or very glitzy Flash animations. This will only make buyers feel that your shop is garish, flashy and insecure, and will certainly not produce desire to buy.

Two decorate the shop according to the theme style of the shop.

For example, the shop selling green tea should be mainly green. The design of refreshing and simple style gives people a cool feeling. This is also more consistent with the theme of online shop, and I believe users will like it.

Three caters to the user experience.

The first thing you should think of is whether the buyer is coming to the store, and whether the layout of the store is clear at all. If the buyer can not find the goods he wants to buy for a long time, how can you retain potential customers?

Therefore, no matter from the shop column arrangement or the recommended commodity settings, you should consider the user experience in every step of decoration.

    新手開網(wǎng)店在裝修店鋪之前可以多參考做的不錯(cuò)的網(wǎng)店店鋪，多借鑒學(xué)習(xí)別人的裝修風(fēng)格等，相信經(jīng)過一段時(shí)間的學(xué)習(xí)和實(shí)踐就會(huì)對網(wǎng)店裝修運(yùn)用自如，網(wǎng)站的銷售業(yè)績也會(huì)大大提升。